Gustavo Reinas becomes winner of The Voice Portugal
Gustavo Reinas, who is currently 16 years old, started singing and playing guitar when he was 6. It’s part of a drama school musical since 8 years old. His dream would be to be connected to music as a singer, musician or composer. Gustavo has conquered the judges and the hearts of Portugal with his voice. Shine Iberia’s (Banijay Group) musical talent show ended this Sunday with its best performance of the season: more than 653.600 people joined the grand finale of ‘The Voice’ on RTP1, with an average of over 6.9 viewers and a 16,8% share.
Gustavo (Marisa Liz’s team), Rebeca Reinaldo (mentored by Diogo Piçarra), Paulo Lapa (Carolina Deslandes) and Coastel (Dino D’Santiago) gave their all in their final performance and left their talent at the top. Finally, after weeks of work and evolution, Gustavo Reinas won the prize and became the new winner of The Voice Portugal.
In social media, the programme has achieved great milestones week after week. The Instagram post in which it was announced who will be the mentors of next The Voice Kids had 159k of reach. When we announced Catarina’s Maia as a digital presenter the reach was 103k. On Facebook the finalists post had 780k views. The post with Gustavo Reinas (the winner) was the one with highest reach in the final gala (210,63k users). On YouTube channel we had more than 20.9k subscritors and the video with more views is a blind audition by Gustavo Reinas – “Passeio dos Prodígios”.
On TikTok we have always been increasing the number of followers. Currently we have 199m followers. In this platform the funny moments between the mentors are the ones that performs better.
Music for the whole family to enjoy continues. On 29th February, Dança Comigo (Endemol Portugal – Banijay Group) will take over on Sunday nights on RTP1. Are you ready to dance to the hit dance and glamour show?
